New Zealanders are invited to get a taste of the excitement of Rugby World Cup 2011, when the RWC 2011 Road show hits 27 town and city across the country through July. The RWC 2011 Road show which kicks off on July 4 in Bluff will be on the road in a custom-designed truck, housing the Webb Ellis Cup and much more. The truck will open out into a 72sq meter events centre jam-packed with interactive displays and videos on Rugby World Cup history and myths.
Exterior the truck, an exhibition area area will preview a number of of each region's unique REAL New Zealand Festival events which will bring the country to life during September and October. The truck has been painted in the Tournament's distinctive mango pare and koru designs which symbolize the world pending together in union for Rugby's showpiece Tournament.
Rugby New Zealand 2011 Chief Executive Martin Sweden says the Road show will create a real buzz in New Zealand community. The RWC 2011 Road show will help show New Zealanders why this Tournament is so much bigger than just the Rugby. It's going to be a lot of fun so I urge people to come along and get a taste of how special this event is going to be and how they can play a part. During the RWC 2011 Road show, New Zealanders will be able to have their photo taken with the Webb Ellis Cup, enjoy REAL New Zealand Festival events, win or buy RWC 2011 tickets, and find out how they can be fraction of the Tournament during September and October.
Director of the NZ 2011 Office Leon Grice says each stop on the RWC 2011 Road show will bring its own experience for New Zealand community. From oyster shucking competitions, street performances and bands to Rugby culture and food festivals, the uniqueness of every New Zealand region will be on display through the Road show’s REAL New Zealand Festival proceedings.
This is a great chance for Kiwis everywhere to celebrate our extraordinary country, prepare to welcome our international visitors, and find out how to get involved in RWC 2011, whether or not their town is hosting matches. A different RWC 2011 visiting nation will be profiled on each weekday of the RWC 2011 Road show; encouraging communities to 'adopt' a visiting Rugby team, and support them and their fans while in New Zealand. The two best dressed fans at every location will win two RWC 2011 match tickets each.” Whether it's just by wearing their colors, learning their anthem or saying 'hi' in their language, adopting a second team is a simple and fun way to be part of the Road show and the Tournament itself," says Leon Grice.
